The Helvetica (Latin for Swiss) has the objective and functional style which was associated with Swiss typography in the 1950s and 1960s. The font is perfect for international correspondence: no ornament, no emotion, just clear presentation of information. Helvetica font is still one of most popular sans-serif fonts.
Helvetica, the typeface par excellence, can look back on a colourful life. Originally designed for hand composition, it has been adapted over the years for all methods of composition: from hot metal line composition, and opto-mechanical phototypesetting of the first generation, to digital typesetters.
As times change, the technical requirements change that must be met by a typeface. There is also a change in what we may consider to be the beauty and suitability of a typeface.
To meet these requirements and conform to the tastes of a new generation of type users, Linotype presented the "Neue Helvetica".
The new possibilities offered by CRT and Laser technologies have caused us to have the complete Helvetica font family carefullly redrawn at the Linotype Design Studio. This has resulted in a pleasant synthesis of aesthetical and technical aspects and has led to Neue Helvetica, a contemporary typeface geared to the future for use in modern electronic publishing.
Whats different in Neue Helvetica font?
We refined the 54-unit system and the spacing.
Its subtly shaded range offers you a much larger choice of weights and versions.
Uniform, delicately refined stylistic features have been maintained in all three versions, the condensed, the regular and the extended.
The cap height is the same throughout the entire family
The x-height is the same in all weights, because it increases as the stroke thickness increases.
There is more emphasis on the punctuation marks, for even better results in reproduction. New numbering system for your easy reference. Each weight and version has its own number.
See neue Helvetica e-CD.
Helvetica is a trademark of Monotype Imaging Inc. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.
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